Join Club Momme for exclusive access to giveaways, discounts and more!

Sign up

Reese Witherspoon Launches Lifestyle Website

Reese Witherspoon is getting back to her Southern roots with new lifestyle site Draper James.

The Nashville-raised mother of three launched Draper James yesterday and revealed that the site gets its name from her grandparents, Dorthea Draper and William James Witherspoon.

"My grandparents taught me everything I know about gracious Southern living. From them I learned to dress and act like a lady, to take pride in my home, to reach out to help a neighbor and to always invite everyone in for a visit," Witherspoon writes on her "Our Story" page.

"Draper James is all about the grace and charm I was raised with in Nashville, Tennessee," Witherspoon says in an accompanying video. "In the South, you can never be too kind, too gracious or too well-dressed."

And speaking of well-dressed, the e-commerce site offers everything from high-end clothing to accessories and gifts.

If the site looks familiar to you, it seems Witherspoon is following in the famous actress-turned-e-commerce gurus Gwyneth Paltrow and Blake Lively, who run their sites Goop and Preserve, respectively.

And while Draper James isn't offering up $4,700 juicers a la Goop, it's not exactly Ikea, either. A horseshoe objet will set you back $98 plus shipping.

Call it C. Wonder (whose former president Andrea Hyde is now DJ's CEO) with a Southern twist. After all, you can purchase a $155 bag that reads "Totes, Y'all."

Explore More: celebrities
More from entertainment