With her super successful family lifestyle
brand that has become a $1 billion company with 75 percent of its revenue coming
from online, actress, entrepreneur and technology proponent Jessica Alba has partnered
up with Girls Who Code to host their summer immersion program in Los Angeles.
A national non-profit organization that works
to inspire and educate girls to enter the male-dominated field of computer
science and tech, Girls Who Code offers a seven-week intensive course where
high school girls will learn everything from HTML to robotics. The program is
offered across the country in 14 cities.
"My dreams, in creating [The
Honest Company] and in it coming to life, would not have been possible without
technology. It really evened the playing field for me to give everyone access
to these safe and healthy products, no matter where you lived," said Alba in an
with Re/code. "So I just feel like, if we could in any way shape or
form inspire girls to be entrepreneurs, to participate in the creation of the
future, the world's problems can be solved."
Girls Who Code founder and
CEO Reshna Saujani wasn't initially interested in tech when she was a younger, but as she got older frustrations due to the lack of knowledge in
programming led her to start the organization in 2012. What started with only
20 participants has now grown to 10,000. Ninety percent of
those who finish the summer intensive major in computer science or a
tech-related concentration in college.
In addition to bridging the
gender gap in the tech industry, Girls Who Code also encourages their students
to explore deep-rooted issues. At the graduation ceremony that took place
outside of The Honest Company HQ in Santa Monica, Saujani praised an app
created by the girls called Un-Bordered. This features a game that centers on a
17-year-old Latina high school girl who has to decide to leave the country with
her deported family or stay in the states to continue her education. One of the creators of the app is Alondra
Torres-Navarro, a 17-year-old immigrant who was smuggled out of Mexico at
4-years-old. Like the character in the game, Torres-Navarro also struggles
between family and education.
"I'm really enjoying my time
there," said Torres-Navarro. "It was a tough choice, but it's much better in
terms of my opportunities, and I'll be able to give more back by getting an
No matter the socioeconomic, racial or cultural background, Girls Who Code gives every girl the chance at an opportunity to learn and fearlessly enter a career field—one that is so important in our digital age—so they can work to make a difference in the world.