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It's all about that #NoFilter. Actress Emma Roberts, 24, looks radiant in Aerie's unretouched photos in the newest
award winning #aerieREAL campaign. What you see is what you get—and we have to
say, it's absolutely gorgeous.
Posing in cozy knits, lacy bralettes and cute
lounge wear, Roberts glows in this empowering photo shoot as she embraces her
natural beauty without the pressure of Hollywood "perfection." Last Friday,
Roberts celebrated the campaign's launch at an intimate dinner with friends
like Lea Michele and Jaime King.
"I feel like people think
actors aren't real people and you can just say whatever you want about them and
it doesn't matter," Roberts
told People. "I guess it hurts my feelings, so I try not to read that
stuff. It makes me more mad when I see it written about my friends or, like, my
sister. My sister is 14 and she didn't want me to post a photo of [us] because
she said people were saying mean things about her. That really broke my heart."
The fact that a successful
young starlet is confident to pose without any Photoshop help gives a more
realistic and approachable vibe to photo spreads that usually causes bouts of
insecurity, which Roberts also feels herself.
"I just love the message
behind it. I thought the whole idea was so inspiring. Yes, I'm an actress, but
I'm also a real girl. Seeing [Photoshopped] ads, you get kind of bummed. You're
like, 'Ugh, do these people really look like that?'"
Nevertheless, this was an
opportunity for Roberts to embrace her beauty inside and out and in turn
encourage other girls out there to see that real beauty doesn't have to be flawless.