I love red lipstick, especially for fall. But it's not something that can just be smeared on; it needs to be carefully applied. Many women are intimidated by red lipstick or say they can’t find the right shade of red. I’ll admit, I once felt the same, but the day I first put it on was a turning point. I learned to love red and it’s a lip color I’ve come to truly embrace. No matter what kind of day I’m having, red lipstick always makes me feel pretty and feminine. Any woman can wear red lipstick—you just need to have enough self-confidence to wear it (and wear it right). Here are ten red hot shades that you can’t go wrong with this fall.