J.Crew's Crewcuts is one of my favorite places to shop for my
sons' clothing. The brand delivers classic, comfortable styles paired
with fun patterns and bold colors for both boys and girls. This month, the line, which previously
catered to children ages 2 to 10, is expanding to include baby clothes. Prepare for infatuation.
I sat down with the brilliant Jenny Cooper, Head of
Design at Crewcuts, and mother to two adorable sons, Miller, 8, and
Walker, 11. Below she shares her
fashion tips, parenting strategies and something she can’t live without.
How do you attempt to
strike the elusive work/life balance?
I delegate to my husband! And I don’t do
emails when I’m with my kids. I can’t stand hanging out with them while
they are playing video games so I don’t want them to feel the same thing.
What's your strategy for getting out the door in the morning?
Run!!! I really like snuggling on the sofa for
15 or 20 minutes before we all start rushing around so I set my alarm clock 15
minutes early to allow for it.
How has designing
children's clothing influenced your own style?
That’s an interesting question! It’s
probably more having boys that has influenced the way I dress. I dress
more like a boy; borrow from their closet, so to speak. But then I
borrowed from my father’s when I was young, so it’s a funny turnaround.
What are the items
from Crewcuts that you and your sons love the most?
I am eternally grateful to the Bowery pant and
the slim Stanton. Miller loves the color and I love the fit. And
the Peter Mountain Works backpack—it’s so perfect for schoolbooks and lunch
or for me to bring on a day expedition. We share.
What is the one
article of clothing that you cannot live without?
J.Crew white linen V-neck T-shirt.
What is your favorite
way to spend a day with your family?
Being a tourist, exploring a new place and
sharing the exploration. They get so curious and interested!
What Web sites do you
have bookmarked on your computer?
Trendland, J.Crew and Amazon. I love
Instagram—does that count?
What is your ultimate
Macchiato and a chocolate croissant from Bien
Cuit. And loafing on the sofa.
What is the best piece
of advice your mother ever gave you?
Better to ask her.
What is the best
lesson you have learned from your children?
Listen to what they are saying and let them
make their own decisions whenever possible.