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Google Play Launches Family-Friendly Experience

Android-toting parents can now rejoice!

Google Play has just launched a family-friendly experience that makes searching for kid-appropriate content much easier.

Announced last week at Google I/O in San Francisco, where developers got together to talk innovations and discoveries in tech, the new features on the Google Play platform include a Family Star button, family-friendly labels, the ability to search by popular characters and new parental controls.

The green Family Star button allows parents to easily see kid-appropriate content on the apps, games, movies and TV homepages. They are also able to browse content by age group, while top charts and recommendations can be filtered into the family-friendly catalog.

Google Play has also added a new label that lets parents know when apps are ad-supported or have in-app purchases. Another label clearly shows the maturity rating for each piece of content.

Moms and dads will no doubt laud the ability to restrict downloads, purchases and the streaming of content that's too mature for young eyes.

Does your child want to see more Elsa or Thomas, but you're sure you've seen every "Frozen" concoction out there? Well, now you and your kids can search by character, in case you missed that one book, app or episode that arrived while you were doing something crazy like, say, talking on your phone instead of using it as the cool multimedia device that it is.

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