After 8-year-old Martin Richard was tragically killed by the second of two bombs at the 2013 Boston Marathon, Martin's parents wanted to honor their son by encouraging other kids to spread the message of peace and kindness.
While still grieving and parenting their other two children, Bill and Denise Richard created the Martin Richard Foundation, which was inspired by a handmade poster from Martin that read, "No more hurting people. Peace." Launched in 2014, the Foundation invests in education, athletics and community.
On September 14, the Foundation partnered with generationOn, a youth service division of Points of Light, and Hasbro on the Martin Richard Bridge Builder Campaign, which challenges kids ages 5-18 to create service projects that promote peace, honoring Martin in the process.
Photograph by Getty Images for generationOn
So far, more than 20,000 kids have answered that call. They've even shared their projects over social media using the hashtag #NoMoreHurtingPeople.
"We are proud and honored to see so many children across the country helping to remember and spread Martin's message of peace and kindness," Denise Richard, mother of Martin Richard, tells mom.me. "Over 20,000 kids have joined the Martin Richard Bridge Builder Campaign by doing service projects or acts of kindness. We are grateful for everyone's support in helping Martin's legacy live on and hope that by choosing kindness, children will create a movement of positive change in our world."